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Adventures

084: From Video Games to Tabletop Games: A look at Margaret Krohn’s Journey in Gaming

 

Today we’re learning from the dynamic Margaret Krohn, who shares her fascinating journey from being an avid gamer to holding pivotal roles such as Director of Communications at Intrepid Games and the CMO for Roll4It. We discuss her evolution into a content creator, lifestyle adjustments, and the paths she wishes she had discovered earlier in her career.

Ever wondered what goes into creating a successful broadcast studio or an RPG show? Hear it from the expert herself, as Margaret peels back the curtain on what it takes to organize large groups, pinpoint the right cast, and create quality content. She also lets us in on casting processes, establishing a brand identity, and the role of dice rolls in the storyline progression of tabletop RPGs. Get a sneak peek into her favorite character, Layla the Vampire, and why this show holds a special place in her heart.

As we tie up our engaging chat, Margaret shares the hurdles faced by broadcast studios in the wake of the pandemic, dealing with budget cuts, and the indescribable exhilaration of community building.

This episode was edited by Sam Atkinson.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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Time Stamps

  • 00:00:08 Introduction
  • 00:02:05 Margaret Introduction
  • 00:11:00 Getting Started in Content Creation
  • 00:18:04 Margaret’s introduction to community management
  • 00:21:21 Marketing tips
  • 00:25:13 What is means to be the CMO for Roll4It
  • 00:31:54 Production process for an actual play
  • 00:42:20 Content Creation Challenges and Community Building
  • 00:45:37 What has been the most rewarding part?
  • 00:48:00 Upcoming projects
  • 00:52:15 Where can people find you
  • 00:53:47 Wrap-up

Find Margaret

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Transcript

Courtney: 

Hello and welcome to Role Play Grow, the podcast for tabletop entrepreneurs, creators and fans. In this show, we dig into processes, challenges, tips and really look at how to grow a business in the tabletop role-play gaming space. Sit back and join in as we learn from the creators behind your favorite brands about who they are and how they are turning their passion for gaming into a career. Today I am chatting with Margaret Krohn, an industry veteran of both the video and tabletop gaming scenes. She is the director of communications at Intrepid Games, the CMO for Roll4It. She also streams speaks at panels and other events and is intimately involved in just so many aspects of the gaming community. However, long conversation cannot do her experience justice by any means, but it was an absolute treat to get to hear about her journey and her work with Roll4It. I know that y’all will enjoy this conversation as much as I did.

Courtney: 

Okay, that is enough introduction for now. Please enjoy this chat with Margaret. Alright, and now we are welcoming the absolutely lovely Margaret Krohn to Roll Play Grow. How are you today, margaret?

Margaret: 

I’m doing great. Just got off a flight in the morning and here I am, but I’m excited to chat with you. I always love talking with folks, and just tell me to stop whenever you need me to shut up.

Courtney: 

Honestly, the more you talk, the more easy my job is. Perfect, yeah, but honestly I am so excited to dig into your story because I know it just weaves in and out of video gaming and tabletop gaming. You are the director of communications at Interpreter Games, cmo for Roll4It, streamer, rigger and guest of Panels and Keynotes Like that’s a lot. It feels like a very busy schedule.

Margaret: 

It can be sometimes. I’m not a person who can sit still and not do anything, so I might get myself into too much stuff, but I’ve gotten better over the years. People who have known me will agree with that. I used to do even more than that, but I’m slowing it down a little.

Courtney: 

Okay, okay. I would love to just dig into your journey. You know how you went from playing games to where you are today.

Margaret: 

How much time you got. I think you need multiple podcasts, no, but the short version of that is you know, I’ve been a gamer for a long time. Since I was a little kid. I used to play DOS games on the computer. I played lots of board games with my cousins and card games, and back when baseball cards were a big thing, that was something that we got into and I’ve just really loved games. I think is the best way to put it. It doesn’t matter what form they come in. I think I’m generally a very competitive person, so I love a challenge.

Margaret: 

Obviously, my life is like once something’s working, I’m like okay, I’m bored, let’s find the next challenge. So that’s kind of just like in my DNA, I guess, to some extent, whether that’s sports or games or whatever type of game it is. And as I got older that love didn’t stop. And when I was in college I was going to school for health care, administration and music theory, which has nothing to do with anything that I do now for my day job. Some people do use their degrees. I think I use elements of my degrees is what I always tell people. It taught me how to work very clearly and concisely and communicate, and it taught me how to organize things and budget and I think there’s a lot of things that I learned. And reporting to just making analytical reporting that’s very logical and data driven. I think I learned a lot of things in school, but I just don’t use my degree in the same way that I think some folks do.

Margaret: 

But while I was going to college I was obviously playing a lot of games. I got really competitive in a game called Vanguard Saga of Heroes, which is not a big MMO but one that is dear to my heart, and I still have close friends that I met through that that I’m still talking to to this day. And while I was doing that, I got invited to be on a podcast and we started doing the podcast and we got pretty big. So we got to the point where we got a bunch of sponsors and then we got sent out to some events and at one of these events, which was called Fanfare at the time for SOE, when they did exist who was the publisher for Vanguard Saga of Heroes they basically, when I was there, were like hey, we listened to your podcast and have you ever thought about being a game designer? Because the way that you think is like a way that we would love for designers to be thinking.

Margaret: 

And I was like, I feel like every kid who loves games wants to create games, whether that’s tabletop games or board games or whatever it is. And I don’t know if, courtney, you had made board games when you were a little kid, but me and my cousins would like cut little squares and make little board games for ourselves, like we were creative people. And so they told me that there were some openings that were going to happen in QA and that they would have some apprenticeships open up. Because I was like well, I’m not going to school for game design and I’m really close to getting my degree, so it would be really weird for me to change paths, and so this was an alternative route for me. So I applied for the QA position, got it, got an apprenticeship, and I think the rest is a longer story. But I have tried many things in the industry, some by choice, some not, and it has brought me to where I am today, which is really exciting making games and having the ability to spend my spare time playing more games and making games.

Courtney: 

I think that is really such an interesting introduction to working in that industry, especially if you said you were majoring in healthcare.

Margaret: 

Healthcare and music theory. I had a double major. I really thought that I would be able to help kids with music. I think that there’s a lot of cool music therapy that has been proven to help kids and I would love to find a way to make healthcare fun. My fiancee, who I’ve been with I don’t know when this is coming out so he might be my husband by then, but we’ve been together for 20 years. At this point he already is a part of me. He can’t leave, I’m just kidding. When we were in high school, his mom is a diabetes nurse and I did a lot of volunteer work because I had to for my degree with her and just pediatrics like having kids dealing with not fun things like diabetes. I was like how do we make this fun for them? So I have a lot of ideas. I just haven’t been able to act on them. But I think someday, when I do have my own funding, I would love to be able to act on those designs that I have in my mind.

Courtney: 

Okay, I am 100% an advocate for like yes, let’s get you that funding because that sounds absolutely amazing. So I know you said that you’ve touched on a lot of different aspects within you know, just making games. But have you been able to pull in that love for music into it? Any of the parts that you’ve been able to work on?

Margaret: 

I think for tabletop RPG shows I have. If you watch any Rural Fort shows that I’m part of that I’m running the broadcast for I’ve been very fortunate to be able to add sound effects and audio clips and just making the mood, the right mood with the right music or the right sound effects, and I think that that has been cool, but nothing drastic.

Courtney: 

I mean that’s so really cool. Like I’ve noticed, like I’ve been, I just recently started watching Project Marana and so, knowing that you’re behind the music, I’m not like oh, it’s so cool.

Margaret: 

I’m running the music and running the sound effects for that show.

Courtney: 

Yeah, now it’s nice and creepy and like it. Just it hits you like because it just comes in like so subtly that it’s just like oh wait, oh my gosh, like this is such a great atmosphere.

Margaret: 

Yeah, at one point there’s a spot where one of the cast members she has a flashback to the hospital and I immediately had some hospital sounds and she wasn’t expecting it and like you can just see on her face like whoa, okay, this is real.

Courtney: 

I love just how sounds and music can really like take you like either back to a memory or like just kind of evoke such strong responses.

Margaret: 

Yeah, senses are strange things. Right, Our brain works in so many mysterious ways, like a sound, a smell, a visual can like trigger so many really interesting things in our minds. That stuff always intrigues me.

Courtney: 

Yeah, absolutely so. It’s like reminding me of this like science fair project that I did in middle school, where I built I forget what like the actual term is I think it was something like a color organ, but it was essentially wiring a board to different strings of lights so that, like when music could play, the lights would flicker to like match the beat of it, and it was to try and help like introduce another sense to what was like being experienced. I don’t know, it’s just like something that’s always sat with me ever since I’m like. It’s such an interesting like blend of ways that you can just I don’t know, like sensory stuff really is very interesting and very complex and just fascinating. Agree, so, okay, we’ve got a little bit of an introduction into how you got into like working with video games. When did the content creation start?

Margaret: 

Ooh, it kind of goes hand in hand. When I was working on FreeROMs, which is an MMORPG that was kind of made for families and kids, so like families could get their kids into MMOs and play as a family, and there were parental tools that they could use and stuff like that, which is really cool. But there were a lot of adults who just really enjoyed the game too, which I think that’s a good thing. But while we were doing that, they needed some spokespersons for it, because I was one of the designers there and I don’t know, I just kind of got looped into it. I started doing video stuff with them, recording things. We had like a little thing that we did with our community and I wanted to get better at it. I’m kind of one of those people that when I do something I don’t want to just do it, I want to give them a hundred percent, you know. So I was like how can I get better at this? And really a lot of people were like, well, you just have to be on camera more and get more comfortable with it. And I still think today I get nervous about things. I think some people don’t get nervous, but I think I’m always nervous because I want people to be happy with whatever that end product is, whether it’s a video or a podcast or whatever that might be and so I just wanted to get better at it.

Margaret: 

I started up a little vlog, and it was also so that my family could see a little bit more into my life, because when I moved for my job I basically had to move all the way across the country. I was living in Illinois and when I got the job it was in San Diego in California, which is very far away. I don’t know how many other people have followed their dreams and live really far away from their family, but for me I’m a very family-centric person so it was very hard for me. I love being near my family and holidays just aren’t the same without them. So that was a hard thing to do, but it was worth it in the long run for the career and I found ways to be able to see my family just not as often as I would have liked, but that was kind of.

Margaret: 

The big thing was just getting better at being on camera and giving my family a little look into my life and sharing that with them, and I did vlogs and then I started doing streaming of video games so that I could be better at talking and playing at the same time, because that became something I had to be really good at. My first stream was like Starcraft 2, because my friends really wanted to be able to see what I was doing, so I was walking them through the steps that I was taking to crush them. But yeah, it was fun. I feel like hopefully I’m better at it now. I look back at some of the old things that I used to do and I was like, wow, I was so shy I’m still shy, I think, but not as much on camera. I can just put it on and be ready to rock and roll at this point.

Courtney: 

Yeah, I think for anyone that does any kind of content creation, like even with me at this podcast, where I listen back to my early episodes and I go, oh god, what was I doing?

Margaret: 

You just get better at it. I think anything that you’d want to do in life, and that this doesn’t apply to one thing, it’s just do it and do it more. Don’t just do it and do it more, but do it more with a purpose. I think that a lot of times, people are like, well, I did it five times. Why am I a master at it? It’s like what were you analyzing what you were doing? Were you retrospective about it and thinking about like, hey, what could I do better? And I think that’s what really elevates people who are wanting to gain skill versus people who are like I’m doing the thing just to do it. You know what I mean.

Courtney: 

Yeah, absolutely. I’m curious if there’s anything that when you do look back and have those retrospective things that you realize, oh, I wish that I had started doing this thing earlier in my content creation journey, or like, hey, that was actually not too bad, but here’s a way that I could have done it better.

Margaret: 

I mean there’s the demeanor you put on in regards to like how you sit and how you stand and what you do with your hands and speaking and trying to. I think for me. So there are multiple different ways that you can become a creator. Right Like there’s. I’m an educational creator, I’m teaching people things. Right, I’m an entertainer I’m like making people laugh or whatever it may be, whatever form of entertainment that you’re providing to people, or you are skilled and you’re showing off some semblance of skill or something like that. I wish I knew a little bit more of like what those paths were.

Margaret: 

Early on, I think there was a point in my career where I could have changed paths and really gone down the creator path versus a very formal professional industry path, and I think that there could have been a turning point for me there.

Margaret: 

I think I’m happy that I went the professional path because there’s more stability there. Being a content creator, I think being able to have your own schedule and do the things that only you want to do and stuff like that is a beautiful thing, but having to stress out about your monthly income because it fluctuates, or insurance and things like that, it’s not a fun part of the content creation side and I don’t think content creators talk about that a lot but there is a lot of lifestyle stuff that you just have to be willing to adhere to when you are a full-time creator. But I think I could have gone down the path of being a full-time creator had I known what the paths were and then if I took a niche and I would have just stuck with it and really grown my career path down that road, there could have been an opportunity for me there. I guess that would be the thing In the end. I’m glad that that’s not where I went.

Courtney: 

Yeah, I definitely have a lot of respect for folks that do go full time into content creation because it takes so much more work than anyone from the outside ever realizes.

Margaret: 

Yeah, you think it’s easy. There are some people who get an easy route. I think there is a entertainment category that is a little bit more shock entertainment and that has been really big in our industry, or not just the gaming industry, but like entertainment as a whole lately. I’m not sure how I feel about it personally. It’s a dangerous space I think that people are putting themselves into sometimes, yeah, but it does make it fast, fast growth, fast viral growth, that’s for sure.

Courtney: 

It is. It is Definitely, I feel, a lot of more toxic personalities in that category.

Margaret: 

Yeah, I would agree with that.

Courtney: 

So what point did you start breaking into more of the marketing side of things?

Margaret: 

It’s a bittersweet thing for me, but basically I was a game designer for about six years and there was a point where basically one of the companies I worked for forced me into becoming a community manager. It was either hey, you’re going to go be a community manager or we’re letting you go. I can talk about this now because I’m no longer under NDA, but for a while I was, so I had not spoken up about this until, I think, February of 2023. So I’ve been holding it in for a while because I had to wait a certain period of time before I could even talk about it. But now I can and I was kind of emotional, actually speaking the words out loud. But yeah, basically I was forced out of being a game designer into being a community manager and really I should have just left reflecting on it. I was actually a good designer and I worked really hard and everybody I worked with loved me and was like they just thought that was a choice that I had made and not that I was being forced to do it. Because they were like, why would you? You do so many good things for our company and our team, why would you want to go there? That was kind of my journey into marketing. I moved into being a community manager.

Margaret: 

I learned a lot more than just community manager management then because back then it was before social media really became a big thing and the reason why they kind of pushed me into that was because my personal social had a higher follow account than the company social and I think they wanted to like utilize that knowledge that I had to bring our company’s standards up, which I did. We got tons more following on all our social platforms. We actually had social platforms for some channels that didn’t have them. We unified our brandings for some of those brands because I was like well, you’re this title there and that title there and everything needs to be homogenized so that people can easily find you.

Margaret: 

Just like simple stuff. That now these days I feel like people who are doing branding and marketing know. But back then I don’t feel like it was as big of a deal because marketing wasn’t done the way that it is now with, like, social media and internet. It was a little bit more old school where it’s like make a commercial, you know, Make a commercial on the radio it was just very different times and also bringing us up into streaming and taking some of the streaming that I had done for my personal stuff and bringing it into the work. And then we got to the point where we had three recording studios in the office, so it was kind of cool. I got to like push us forward into the next generation of content creation and community management for the company that I had worked for, which was fun and exciting and a challenge I did enjoy, but not something that was like my passion and love.

Courtney: 

Yeah, I can only imagine how like difficult and frustrating that must have been especially if you weren’t able to talk about it.

Margaret: 

Yeah, and I figured what happened that triggered that push for me to go during my PAX East panel that I did with a bunch of amazing other people about how to survive the industry and how to get into the gaming industry. And yeah, it’s a story for sure.

Courtney: 

Yeah, definitely. Well, I mean, it is also just kind of interesting, too, thinking of like okay, once you had made that transition, and just kind of how marketing has evolved over the years and even in just a very short amount of time, like from year to year, it seems like there’s new platforms and even these days, with Twitter just self-destructing and like, what platforms are going to replace it? Is something going to replace it? I would just love to hear a little bit about, like some of the strategy that goes into working in this very evolving space.

Margaret: 

Ooh, we’d be here all day again. That’s a whole topic that we need to podcast just for that. But I would say that my advice for people is, when it comes to marketing, because I think a lot of people who run tabletop, rpg shows or whatever it may be really understanding your community, what spaces your community is in, and ensuring that you’re engaging with them in those spaces, informing them in those spaces and evaluating them in those spaces, because I think that you can learn a lot about your content and how to drive your content and how to drive your marketing through your community. And if you don’t have the community that you want, then go into the spaces where that community is and inform them that you exist and help them understand that they should be. Why should they should be part of your community?

Margaret: 

I think those would be my advice points for somebody who’s trying to figure out what spaces to use, because there are a lot of social media spaces and I don’t think everybody can be in all of them. As a professional in an industry where I can pay people to be in those spaces, it’s a little different, but I think the everyday person who is probably listening to a podcast or making a live show or wanting to create content, you’re not going to have those resources that I have at my fingertips on a day-to-day basis. So I would say find the spaces that make the most sense for you and really be a part of those spaces instead of just posting on them. What I see a lot of times is someone will be like well, I posted on the platform, but I don’t get any retweets or follows or shares or likes or whatever it may be in that platform, and it’s like well, are you just posting? Are you just shouting into the ether? Are you really part of that space?

Courtney: 

That’s how much you’re actually engaging with your followers, or with the people that you want to be your followers. Exactly, yeah, absolutely. I think that is really a good advice. Like it’s definitely hard just making your way into places and it seems like, oh, like, if you are being consistent is so important too, and yeah, well, that’s just content management as a whole.

Margaret: 

You have to be consistent. If you’re not consistent, then people will not follow you. They want to know like hey, every ex day I’m going to see the thing, or I’m going to watch the thing, or whatever it may be. People are creatures of habit. They like habits. If you can get them in a good habit, then they will stick with that habit and you become part of their life habits, which is very interesting when you start learning about the psyche and like how your brain works with habits.

Margaret: 

I would highly recommend looking into it. It is very intriguing.

Courtney: 

So I’d love to switch gears a little bit and talk about role for it. So, for starters, for any of the listeners that may not be familiar with you guys, can you just tell us a little bit about what role for it is and how it got started?

Margaret: 

So Roll Forward is a tabletop RPG broadcast studio. We pay all of our members to be on the cast. If you’re a moderator, pretty much anybody involved is paid. We value people’s time. That’s one of the big things and big reasons why we’ve gotten backing. You can find us on Patreon, youtube, twitch, roll for it Super easy to find us, and really we just love telling stories. It’s about telling deep stories through tabletop RBGs and I think that a lot of times people think about tabletop RBGs as like, oh, we’re just rolling dice and doing things, but we really bring it to the next level of improv acting, and so if you want to listen to something that’s going to be there’s going to be a game that we’re going to be playing with it and that is going to change the trajectory of what story is told but if you want to watch some people who really should just be actors and actresses because they’re amazing at improv and doing voices or we always dress up to really telling a story I would highly recommend it, totally, not bias.

Courtney: 

How did you get involved with the group?

Margaret: 

So about? Well, at this point is it six years, five years ago, something like that I had been playing a lot on a bunch of different other tabletop RBG shows across a ton of channels and I got invited onto one of their shows through one of their cast members who played on another show with me and was like we want you to come join us and I was like I would love to. And after joining them, after a little bit of time, they had a moment where basically some of their leadership was dropping out. They wanted to focus on their other content instead of focusing on role for content, because they weren’t making a lot of money off the tabletop RBG stuff at the time.

Margaret: 

And so I saw a leadership opportunity open up Only in two of the spaces that I was playing on and I offered my assistance to both and one said no and roll for it said sure, and I joined them and I came with spreadsheets and a plan and they were like all right, this is cool. And from that moment we kind of changed our marketing. We created a brand with brand identity. There was a Patreon that already existed, but we really revamped it to ensure people were getting the rewards that they should be for the tiers that they were. We revamped what those tiers were and tried to make sure that there were things that people wanted and, yeah, just kind of started making a business out of the broadcast studio.

Courtney: 

It’s funny, though just started making a business out of the broadcast studio. It seems like such a. It almost makes it sound easy, but I know that there’s no way that it was easy.

Margaret: 

Imagine, I think, a lot of people. You try to plan. Think about this. You try to plan to meet up with your friends to play D&D or whatever it is Pathfinder D&D, whatever the game is of your choice. You’re trying to figure out what day can work for everybody. You’re trying to work around people’s lives, their families, and sometimes it can be hard to even just organize a group of friends.

Margaret: 

Now imagine that on a scale of like, hey, you’re running three shows with six people and you have to run audio and you have to run visual and you need to make overlay assets and you need to share this on social media and make sure that everyone has their characters created before the time.

Margaret: 

You need to do all these things in these moving pieces in order to make sure that you can deliver a product. And it is more about delivering something that is quality and finding the right cast members for those pieces. We have a variety of different shows. You were saying you’re watching Project Marana. When I was casting for that show I was like, ooh, I need to find people who can really pull off horror, right, and who are those people and will their chemistry match with each other? And we’ve been very fortunate that the cast that we’ve put together have always killed it, and sometimes you have a full cast of people who don’t know each other at all and their chemistry is just amazing because you find the right people for the right show and they just meld so well together.

Courtney: 

What is your casting process like?

Margaret: 

Now, at this point, we have a large group of people that we can pull from, and sometimes I’m still scouting. So I watch a lot of tabletop RPG shows and there will be one or two people from that that I’ll be like, ooh, I really like their acting style and I could see them transition into something more like what we do, because when I watch a lot of shows they’re less RP focused and more like they’re playing a game, like. It’s often how I feel when I’m watching these shows and I’m always looking for a talent that is, that can take it to that next level. Even if they aren’t doing it now, I could see the potential in them to do so. So once in a while we’ll pull somebody new into our channel. We do have a lot of really amazing people to pull from, so we kind of do go through those cast members. Unless we’re like, ooh, we’re looking for a specific type of person for a certain role, then maybe we’ll hunt them down. But yeah, it’s just finding the right people that can have the right chemistry, that can melt together and tell a great story.

Margaret: 

And you don’t want everybody to be the same either, because if you have everybody who’s the same, they’re just going to make the same character. You want variation and differences and I think that’s what really makes a show a show where you go and you’re like, oh wow, these are real. I feel like these could all be real people and that they have background stories and that they have motivations and goals and I don’t know how to explain it. But that’s just character. When you watch a show or read a book, it’s about that character progression for a character and not just stats. It’s also about them mentally and where they want to go and where their trajectory takes them, and sometimes you leave it up to a dice roll.

Courtney: 

As it should be. So I guess I would love to dig a little bit into it, because I love to learn about processes and things, because I’m a project manager and I don’t know that’s just what I do, but I guess, using Project Marana as an example, just other than the casting process, I’d love to hear about the journey of getting that ready for production.

Margaret: 

I think it’s pretty much a very similar process for every show that we do. It is first and foremost we get Sometimes it’s a proposal, sometimes someone will send us a proposal. This one was a proposal that was sent to us by Kelly Wright, who is the GM for that show and the owner of the IP for that show. To some extent Roll4 owns a portion of that IP for the characters and what it’s shown, but he owns the story. We contract everybody. So there’s contracts for every cast member, for every GM, for whatever we do, and sponsors as well. So first getting the show idea whether that is internally, we make a show idea.

Margaret: 

We’re like oh, we really want to do this thing or if it’s something that is proposed to us through somebody else. We have quite a few proposals that are in the books that are coming down the line in the next couple years. We actually have the next couple years planned, which is wild and we take that proposal, we go through it, we’ll ask any follow-up questions that we have. We’ll make adjustments. Sometimes we change the way something works, or a good example is for our Eaton Grain show. We actually asked the person who made the game game if we could change the rules a little bit because she was jamming it In order to make it better for an online show. Sometimes you can’t use some of the things in the system in the way that they are meant to be played, because it just doesn’t fit with a show. So we found a way to incorporate it, but in a different way, which was really cool. So that sometimes can be a thing. So it’s finding ways to make sure the system works for a live show. Sometimes it’s omitting portions of the rules or adjusting them or whatever it might be. Luckily, we’re using Call of Cthulhu, which is perfect. It works great for what we’re doing, and then the next thing is reaching out to all the cast, ensuring that everybody is interested and that they’re okay with the pay that they’re going to be provided and the timeline and the dates and stuff like that. Sometimes we’ll pull everybody together and then figure out a date that works best for people and that can be challenging. But I usually put out like a when to meet or something of that sort, where I look at schedules and I find like the best time, and usually I would say 90% of the time there is not a perfect time and I have to find the time that has the most people available and the people who are not. I’m like, hey, with enough advance notice, do you think you could change your Thursdays every day to be able to do it? Between this time and for Project Marana, the only time that we had available to everybody was like a very specific, weird timeframe. So we did that as a prerecorded show. Sometimes we do live shows and sometimes we do prerecorded shows. For this one we had to do prerecorded just because the cast wasn’t available during our normal live show time and then we play that on the live show.

Margaret: 

So it’s getting all the contracts signed and then from there getting everybody’s characters created and then getting all of their information. I have like a form that they fill out for their character art and they get that to me by a certain timeline so that I can then contract the artist to make the art for the characters. And then I did all the overlays and all the social assets and all of that. Sometimes we do contract that out. I’m getting better at it. So it’s just cheaper for us to do it in-house if we can. It just depends on if I have time or not. So a lot of the overlays and social assets you’ll see are made by me, but some of them we have contracted out. And then, after that’s all done, we have a schedule, we stick to it and produce the show and then we push things out to our Patreon as rewards and it rinses and repeats until it’s over and then we restart the whole process with another show.

Courtney: 

I have just like a. It’s so interesting and like so much work that goes into it, and then like also just keeping in mind that and everybody has like their, you know, other like full-time jobs or whatever it is that they’re doing to like balance as well.

Margaret: 

Yes, I also have other things that I’m doing on top of all that.

Courtney: 

But you know for me.

Margaret: 

How I see it, is that I could just be playing tabletop RBGs for free, like I would do that for free. So to be able to get paid to do it is pretty awesome. So it’s worth the extra work for me and I enjoy the work that I’m doing. I love, you know, grouping people up and organizing and that community element of things, and I do love creating assets and the creative process of creating shows and live production. So it’s kind of fun. I mean it is fun, not just kind of fun, it is fun. It has moments where it’s not fun, like anything that you do.

Courtney: 

Is there a specific episode count that you all agree to at the beginning of the process that gets worked towards?

Margaret: 

Yeah, so that’s part of the proposal process. So, and that is negotiated. Sometimes we are pretty good judges of like the show is really maybe better to be told in five episodes or four, or this is a really good long format show, let’s do 20. Project Marana had two options. He had one that was like a 10 episode and one that was 20. And we’re like no, we want the 20 episode one. We can see where this project could go and we loved the concept of having these flashbacks from 1994, 1995, and then having the present day, 2023, which is really just all the cast members have been killing it, making it feel like, wow, these people are real. And then it’s like where’s that in between mark where something disastrous has happened? Right, and we’re slowly getting there and I think it’s been pretty exciting to see it coming to fruition.

Courtney: 

Yeah, I’m loving it and even just like, okay, like it’s the date, and I’m like, oh, what was I doing on January 4th 2023?

Margaret: 

Yeah, that is kind of fun to think about, right.

Courtney: 

And I just I love how spooky it is and I’m definitely getting a lot more into like horror, actual plays, so I’m very happy that that is what y’all are doing.

Margaret: 

We have a variety. We have shows that are very much like a complete opposite of that. So it’s kind of like, whatever your vibe is, sometimes you just got to find what show makes the most sense for you.

Courtney: 

Yeah, absolutely. So I know that, like, you have honestly been doing actual plays as like a guest, in addition to working with Role for it for a very long time, and I’m just curious, like, is there a particular character from any of the shows that you are just like? That is one of my favorite characters and I would love to play them again.

Margaret: 

Oh, so I have two, but for very different reasons. And one it’s less about the character and more about the show. I think Layla is probably my favorite character to play from Layla the Vampire Slayer. Just going back and thinking about that show, it’s very not like me and you’ll see even like early on if you go watch that I’m like apologizing all the time for being mean and swearing at people. I’m like I’m so sorry Because it’s just not the type of person I am. I don’t do that. I would like to say that I’m a nice person, but I think playing a character that’s very different from me was really fun. And then getting to put little pieces of me into it and then I think the player or the viewers getting to learn why she was the way she was was really cool. And just the episodic, every episode, how it turned out, and like getting to know the characters and the relationships between the characters and just I can see that show going forever. We always said you know seven seasons in a movie. We got pretty close, but I could definitely see that that character progressing and being part of something bigger and I would just love to play her again. You know my goth, babe, I just can’t let her go. And then the other show that I really liked and I don’t I don’t necessarily think I want more from it, but just to be like, my favorite show that I’ve ever been a part of is Missing Annie Lee.

Margaret: 

It is a podcast. I would highly recommend looking it up and listening to it. They’re short, like 45 minute, like episodes there’s 10. It’s so you can get through pretty quickly, but it’s just so well done. I think the story, the editing, like summer did such a good job with like the audio and the video or the audio editing. It’s audio only and it’s just so good. And even as a cast member like I don’t normally rewatch stuff that I’m on, but they remove stuff, they added things, they move things that were in one spot to another spot. It’s very similar to Project Marana in the sense that like there’s a past and a future and like you’re flashing your back between them and just so well done. I love it. So I think that there’s just that’s like my favorite tabletop show to be part of. And then the other one is just my favorite character that I would love to play again someday.

Courtney: 

Just sitting here like, OK, I don’t think I saw that second one and now I need to go find it, because that sounds really really fun.

Margaret: 

Yeah, it’s not on roll for it so, but you can find it on any place where you pod your cast.

Courtney: 

Yes, amazing. Well, thank you for giving me some listening recommendations.

Margaret: 

You have to tell me what you think. After you listen to it You’re gonna be like oh, that’s the worst one, I’m just kidding. It is also spoopy, so you, you know it’ll keep you in the spoopy seasons.

Courtney: 

Amazing. I guess it is the time for that, isn’t it?

Margaret: 

For sure.

Courtney: 

Well, so one thing that I like to talk about in all of my interviews is the fact that you know we’re working in these industries because we love them. However, it tends to be a little hard sometimes, and so, just kind of thinking back through, you know just your time with roll for it, what would you say have been some challenges that you’ve had to face?

Margaret: 

Oh, I oddly don’t feel like there have been major challenges, fortunately for roll for it. I think that there are challenges in regards to budget and ensuring that we can pay cast the way that we want. There was a time where certain cast members were like, hey, I want to be paid this much, and I was like that’s great that you can find somebody who can pay you that much, but we can’t afford that. So I think budgeting has been probably the hardest part for us personally is because we get people who want to be paid a specific amount and hey, if you’re worth that, you get what you’re worth, as we totally understand that, but I can’t afford that. So I got to find somebody who is within our budget and it’s sad to not be able to have the person you want. So I think that would be like the biggest challenge. Other than that, I think just schedules and finding time that matches for everybody.

Margaret: 

Whenever we have to cancel episodes because someone’s sick or something emergency happens is always unfortunate, especially when it’s last minute for our viewers. I think that that can take a major hit. I would say the biggest. Biggest thing that has happened and it’s not just for us, it’s for probably all content creators is the pandemic, and the beginning of that in 2020 was really hard. We lost two thirds of our income from people just stopping because they couldn’t afford their own lives, which obviously is, first and foremost, worry about yourself. Don’t pay for a Patreon that you can’t really afford. So I think that is the hardest thing is and it goes back to that budget element of it and having to try to hustle to get sponsors in order to afford shows where we normally could have just afforded them through our Patreon.

Courtney: 

Yeah, that is a lot to lose, like so quickly.

Margaret: 

Yeah, we went from three shows away to one and that one is now a three hour show instead of our normal four hours. But we’re very open with our viewers and our community and it’s like, hey, if we have more money we can afford more stories, and if we don’t, then we don’t make as many stories or we make shorter form stories. But we’re gonna keep doing what we can in order to pay the people that we can for the time that they’re putting in their talent Because, like I said, some of these people should be actors and actresses. They’re just so good at what they do.

Courtney: 

Yeah, absolutely. Have y’all been able to recover some of like you lost in the beginning of COVID?

Margaret: 

Not fully, I wouldn’t even say 50%, like we are still. It’s going back up, but not drastically.

Courtney: 

Got to well. I really hope that that changes soon, because y’all definitely deserve to be able to get back up to doing three shows at a time.

Margaret: 

It would be nice, I think, being able to tell more stories would be fantastic, but at the same time, you know it is what it is.

Courtney: 

Well, to flip things around, so I guess same kind of timeframe of like looking back over your time for Roll 4. What have been some of your favorite parts?

Margaret: 

Ooh, there’s so many. I think a lot of them have to revolve around shows that we’ve had. I think we’ve had some really amazing shows with amazing characters and amazing casts and I think like for me, that is always a great feeling is when you’re done with a show and they’re like can we do another season? Those are the big moments where viewers are like really pushing us to continue shows and not only pushing us to continue doing the show, but then show up to watch them. So I think that those are the high moments is when you have the people enjoying it and the people who are creating it or enjoying it, and you have this amazing synergy, which doesn’t always happen. So I would say that those are the big times that I really, really enjoy things, and also the element of community. I think we built such a wonderful community of people who love tabletop RPGs, who are helpful, who teach each other, who answer questions and are kind to one another. I think that is a big win.

Margaret: 

In my mind, there’s a lot of communities out there where it’s not as inviting and caring, and I would say that that is a challenge that I challenge everyone to build build the community that you want to be a part of, and maybe that is something hateful, but that’s not what I want to be a part of. I want to be part of something that’s like helpful and gets more people involved in tabletop, and I think seeing some of our viewers play games together has been really cool too. Like they’ve formulated friendships and so much that they are playing a bunch. And the stories when people tell us they started playing because of us, I think are so sweet. Like they never, ever played any tabletop RPG games and now that they’ve watched us, they’re like playing a ton of them and they have a weekly group that they play with and I think that’s really sweet. And it goes to show that, like you know, people think that it’s like this weird thing, but then when they get to be a part of it, they’re like, oh, this is actually pretty cool.

Courtney: 

Yeah, that is really really special. Yeah, well, we have touched on a lot of different things, but I want to make sure that we have time for if there’s any upcoming projects that we haven’t talked about, that you’re excited about and allowed to talk about, and I’d love to hear about them.

Margaret: 

Yeah, we talked a little bit about Project Marana. I would say, if you’re looking for something that little spoopy, some call-a-catholique action, come watch it, but we also have a whole bunch of stuff on roll for it. We played a whole ton of different types of games, like even the little obscure ones. So I would definitely say, come check out our channel on YouTube and find whatever it is the genre that you’re looking for. We probably have a show that is like that. I also made a tabletop RPG game called Witches and Spellcraft, which you can check out on Drive Through RPG. You can get it for free or you can pay whatever you want. I’m working on a advanced version of that that has a lot more rules.

Margaret: 

A lot of the feedback I got and I think even one of the reviews I got on tabletop RPG was like oh, the system’s really simple, it should have health and they wanted to add all these things to it and it’s like that’s the point of the system. It’s supposed to be simple. I created that system because I had a group of girlfriends who didn’t really. They thought tabletop stuff was kind of stupid or nerdy or weird and which is probably all those things which I think is awesome. I think they’re awesome, not stupid, and so I created a game because I think they all like witchy stuff, and so I put this together. It’s very simple, More like Mad Libs and D&D had a baby type of thing and they loved it. They had so much fun. One of them now does tons of tabletop RPGs all the time and they didn’t realize how fun it could be.

Margaret: 

And I think that that’s, for me, is. I just want a simple system that anybody who plays table or who has never ever played before, can easily pick it up and play together and create a story. And now I’m working on the advanced version of that, which I’m really excited about, which will be more like Warhammer-esque in the sense of like it’s going to have a lot of a lot more roles, but it will be fun. So, yeah, that’s kind of what I’m working on. And then I also am working on Ashes of Creation, which is a MMORPG. You can check it out at Ashes of Creation all of the spaces. So kind of the main projects I’m working on and then planning a wedding. So I don’t think I need any more projects on my plate.

Courtney: 

Yeah, that’s totally easy and simple project to plan for.

Margaret: 

I’ve actually not. You know, a lot of people tell me it’s going to be stressful, but I have not been stressed out at all. The last piece that we have is picking out our dress and our tux, and we’re doing that on the 14th of October, which is going to be really fun. My family’s flying out and I’m just, I’m excited, I’m probably going to cry a bunch, but it’ll be fine, I’m fine. So it’s the last piece and then you know it’s done for us, and my friend put this into good perspective for me. She’s like Margaret, how many events have you run in your life? How many people are those events for? I was like, okay, that’s fair. I’m used to running like large events for companies, and so a small wedding is probably why I’m not that stressed out about it.

Courtney: 

I’m so excited for y’all, Like we’ve been Facebook friends for such a long time and it’s just kind of like following along and it’s like, oh, I saw the pictures of your cake and I’m just like, oh my God, it looks so pretty.

Margaret: 

Yeah, it’s going to be very fun and a lot of happy tears and just celebrating love. We’re celebrating our 20th anniversary with a wedding because we want to start having kids and that’s kind of like the next stage in our lives, and it’s less about being married because in our hearts we’re already there, but you know the formalities of it in order to make sure that our kids have the best life they can Amazing, yeah, and then we teach them to play some tabletop or VG’s yes, Starting young.

Margaret: 

Yeah, no, I don’t know. We’ll see what they’re into, but if they have a semblance of it, you know I’m going to try.

Courtney: 

If people want to find you to be able to follow all of your cool projects, where should they go?

Margaret: 

Yeah, I’m pretty easy to find. I’m Margaret Crone in all of the places, margaret Crone everywhere except for TikTok. I’m Margaret Crone1337 because someone took my name. We’re not using it so I don’t know. I can’t get it. So that’s how to find me, super easy. I have a website too, margaretcronecom. It’s pretty much the same stuff, but, yeah, I post whenever I’m doing stuff and, like I said, those are kind of the main projects that I’m working on right now, at the moment and trying to keep it chill but also still do the things that I really love and enjoying life.

Courtney: 

Amazing. Yeah, thank you so much for coming on the show today, margaret. This has been really fun.

Margaret: 

Yeah, thank you for having me. Hopefully people aren’t bored out of their minds.

Courtney: 

Definitely not, and thank you, listeners, for tuning in today. At this point I am going to stop the official interview with Margaret and then I’m going to start recording again for a fun little quick question blitz that is exclusively for patrons, which you can find us on Patreon just that roleplay grow and I’m going to ask her a series of questions. Summer gaming related summer not, but just a good chance to get to know a little bit more about Margaret outside of the gaming sphere. Thank you again for listening and thank you, margaret. This has been an absolute treat. You just finished another episode of roleplay grow.

Courtney: 

To check out the show notes and transcript from today’s episode, you can go to lightheartadventures. com/rpg. To keep up with every episode, please subscribe on your podcast player of choice and if you’re enjoying the show, I would absolutely love if you would leave me a review and share this episode with your friends. Your review might even get featured on an upcoming episode. To contact us, you can email roleplaygrow at gmailcom. There are a lot of social media sites out there right now, so look for roleplaygrow for the show account and look for either Ketra or Ketra RPG for my accounts and Dungeon Glitch for Matt’s accounts. Lastly, I want to give a special shout out to our editor, sam Atkinson. Your help is always appreciated. Sam, thank you all so much for listening and I’ll see you next time on roll play grow.

Thanks for dropping by! We would love to know who would like us to interview, so please drop a comment here on the blog, on Twitter, Facebook, Instagram, or Discord to let us know who your favorite creators are! If you’d like access to more maps and content, including downloadable PDFs of our adventures, check out our Maps Patreon or Podcast Patreon. We’re able to do what we do because of all our amazing Patrons!

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